How to Start a Blog and Make Money Online
Are you thinking about starting a blog? Do you know what it takes to create it, develop it, and eventually make money from the internet? Although millions of people own blogs, only a few make a substantial income from these online platforms.
The primary reason why many bloggers are not making money is that they don’t have a passion for writing. It is worth noting that you have to be passionate to succeed at blogging. Otherwise, you will be setting yourself up for frustration, and you will waste a lot of money along the way.
While creating a blog is easy and straightforward, you need to put in the effort to generate traffic and income. You have to be focused and resilient to build an audience and engage them with your content. It takes time to achieve your desired goal, which is to make money online.
Many aspiring bloggers don’t know what it takes to start a successful blog that generates money. The reality is that there is no shortcut to success.
It would be best if you dedicated time and effort, and remain persistent for years, then you can generate a substantial income online. More importantly, you need to publish high-quality content continually.
If done the right way, blogging can attract the right traffic to your blog, where you convert them into paying clients.
My post today: ‘How to Start a Blog and Make Money Online For Beginners’ will show you the fundamentals on what is involved if you want to make money online blogging. There is no magic trick involved here, no short cut but what is laid here out works.
This post is a high-level view of what it takes to become a successful blogger and affiliate marketer.
If you are in this for the long haul well you will have a very bright future indeed.
How to Start a Blog: A Step-by-Step Guide
If you are serious about starting a successful blog that will make you money, here is a comprehensive guide on what you need to do. Keep in mind that the more you plan, the more likely you are to prosper.
1. Pick a Topic
Before anything, choose a topic or a niche that will be the main focus of your blog. This will assist you in focusing your writing and create digital products and services to go along with your content.
When you have high-quality content and useful products and services, more people are likely to visit your blog and become a part of your sales funnel.
Whatever happens, never publish content that is not related to your topic. This not only confuses your audience, but it could also hurt your ranking on search engine result pages.
2. Choose a Platform
Some of the leading blogging platforms include WordPress, Tumblr, Blogger.com, and Medium. The best choice among these is WordPress since it is easy to use, customizable, and has a rich library of useful plugins.
Although WordPress.com allows you to create a blog with a subdomain such as example.wordpress.com, it is better to invest in a self-hosted solution, like example.com. This is because self-hosting platforms tend to generate more traffic while also allowing you to create your subdomains, such as marketing.example.com.
3. Pick a Domain Name
It is essential to pick a custom domain name if your objective is to make money online. Instead of depending on a domain hosted by a third-party, create a short and relevant name that describes your preferred topic or niche. If possible, it should include keywords.
If you want to optimize your blog for search (SEO), it will help if you implemented the following tips.
• Use a top-level domain (TLD) like .com and .net.
• Keep it short, preferably 15 characters or less.
• Avoid including hyphens because they appear spammy.
• Avoid ranking and categorizing posts using self-hosted subdomains.
Some of the domain name providers available online include 1 & 1 Hosting, HostGator, and BlueHost.
4. Find a Good Web Hosting Company
The internet has an abundance of web hosting companies. If you are using WordPress as your blogging platform, countless options are available.
Ensure that you research and pick the option that suits your budget and guarantees uninterrupted uptime. It will also help if your preferred host offers website maintenance services.
It is advisable to start with either a Managed WordPress solution or a Virtual Private Server and improve upon that. Once your blog starts getting thousands of visitors daily, you will need to upgrade to a dedicated-hosting solution with a CDN.
5. Caching and Content-Delivery Networks (CDNs)
You can increase your page loading speeds by using browser caching systems like WP Super Cache and W3 Total Cache.
When starting, you might think that this is not a priority. However, you will notice its significance as your traffic grows. Make sure that you use Google’s Page Speed Insights to test your site before and after you install the caching tools.
On the other hand, CDNs speed the delivery of your content worldwide. For instance, your pages might load fast in the United States, but the speed might be slower in Europe.
CDNs work by replicating your blog’s data across multiple repositories globally, ensuring no disparities in page loading speeds.
Page speed is a crucial aspect of your blog’s user experience. If your pages take time to load, visitors will abandon your blog and go to another.
W3 Total Cache is a smart choice because it integrates seamlessly with Amazon AWS and MaxCDN, which are among the best CDNs in the market.
6. Activate Permalinks
Enabling permalinks on WordPress generates useful canonical URLs that are SEO-friendly. You can activate this feature by going to the settings tab on your WordPress admin dashboard and selecting the post name option.
7. Install the AMP Plugin
8. Install Google Analytics
Google Analytics is an excellent resource for monitoring the progress of your blog. It helps you keep track of your results, determine your traffic source, the amount of time people spend on your website, and other useful metrics.
9. Setup Google’s Webmaster Tools
Anybody serious about starting a blog and making money online should use Google’s Webmaster Tools. This resource shows the keywords that you are ranking for and the factors that can affect your rank.
It also slows you to submit an XML sitemap and track click-through rates and keyword impressions. Such information is vital for growing your blog because it allows you to analyze the results of your efforts continually.
Related Post: Blog Writing Tips For Beginners | Writing The Perfect Blog Post
10. Learn SEO
Knowing the fundamentals of SEO is critical because it helps you configure your blog such that it ranks highly on search engines like Google. The best place to start is familiarizing yourself with Google’s Webmaster Guidelines.
Since SEO is always evolving, make sure that you pay close attention to the latest information to expand your knowledge.
11. Publish High-quality Content Regularly
You cannot succeed at blogging if your content is not accurate, engaging, informative, and relevant. More importantly, it should contain keywords.
Avoid writing for search engines. Instead, write your content for humans while observing the best practices set by search engines. The good thing is that you get better with time.
It is also crucial that you maintain a consistent posting schedule.
12. Sign Up to an Email Marketing Platform
Email marketing is by far the most effective online marketing strategy. Sending email newsletters offers one of the quickest and surest ways to make money through your blog, especially if you target your audience correctly.
However, it would help if you started by signing up to an email marketing platform. Some of the popular options include AWeber, Constant Contact, MailChimp, InfusionSoft, etc.
When sending emails, ensure that you include a keyword on the subject line, which entices the recipient to open it. The message should be short and concise since people don’t have time to read lengthy pieces. Ensure that it has a clear and compelling call-to-action. Lastly, avoid sending too many messages, as this can cause a nuisance.
13. Build a Lead Magnet
Some of the ways bloggers use to make money include running adverts, engaging in affiliate marketing, and offering lead magnets.
Ads won’t make you money if your blog doesn’t get millions of visitors. Affiliate marketing is also a long shot because the readers have to purchase the product you are promoting.
Lead magnets are usually free and can entice people to sign up to your mailing list and share their information provided they find it useful.
14. Create a Digital Product and Position Your Offers
Email marketing and lead magnets are both automated methods of boosting your sales. However, you need to back them with a digital product that appeals to your target audience, such as an e-book.
You can create several products and offers that can convert your blog traffic into paying customers.
15. Create a Sales Funnel
Because of their intricate nature, you need to be careful when building an automated sales funnel.
The basis of sales funnels is attracting traffic to your blog by making it visible on search engines, enticing them to drop into the funnel using a lead magnet, and then sending them a series of marketing messages that will convince them to become customers. If done correctly, you can sell your products and services on autopilot.
16. Create a Social Presence
You have to get social if you want to increase the popularity of your blog. Create links with other like-minded individuals who are passionate about online marketing.
Moreover, ensure that you share and interact with your audience on social media platforms like Facebook, Twitter, Instagram, and YouTube.
It is advisable to maintain consistency across your platforms. The branding you use on your blog should be similar to that on your Facebook, YouTube, and Twitter pages. This makes it easier for your audience to recognize you.
Additionally, make sure that you are active on these social platforms. If your follower comments or sends you a message, make an effort to reply promptly. Failing to do so shows that you don’t care, and it could prompt them to unfollow you.
17. Market Your Content
Content marketing is an excellent strategy to build your blog and increase your visibility on search engines like Google. It is a complex process that requires creating a lot of off-site content that links to the content on your blog.
Content marketing can help your blog rank at the top of search engine result pages for almost every keyword if you get it right. To achieve this, you need to deliver quality posts and adhere to the search engine’s best practices.
Avoid spamming and stuffing keywords when marketing your content, as this might result in penalization. In the worst-case scenario, Google will de-index your blog such that it never appears on search results.
You can run content marketing campaigns on article platforms like Medium and Scribd, video-sharing websites like YouTube and Vimeo, and answering questions on Quora and Reddit, and so forth. The key to success is ensuring that the content you share is useful.
18. Monetize your blog
The truth is starting and getting your blog running can be expensive. There is, therefore, a need to figure out different ways of making money through it.
However, as you undertake this, you have to make sure you are in line with your niche, and you channel the right traffic that will transform your leads into high sales tickets effectively.
Nevertheless, before you can eventually start making high ticket sales, you can always generate small amounts of income by engaging in other things. This includes creating articles that will direct your visitors to other content you have created, such as audiobooks and courses.
You can also make video tutorials that will make you cash in the end. You can even come up with a system that helps you teach your audience about the things that you are perfect at.
You can utilize various strategies to monetize your blog. However, the temptation to use shortcuts is relatively high. Blogging is a highly viable venture when it comes to profits. Be careful nonetheless not to get tempted to utilize shortcuts even if you are all about long term results.
The secret to becoming successful through blogging is always to take action and never give up until you reach your goals and objectives.
Hey, dudes and dudettes 🙂 Thanks for stopping by my blog. I hope you are enjoying and getting some value from my posts! I’m Martin and I’m the owner of Clear Sky Learning. I have been enjoying online success in the affiliate marketing and eCommerce arena since 2013. I’m here to help guide and teach newcomers how to get started in the crazy online world of affiliate marketing.
Grab your free tools, training, and website HERE, and let’s get to work!